How we help magazine publishers make more effective strategic and commercial decisions
We work with magazine publishers so they can replace assumptions with insights and move forward with clarity and confidence. Our work focuses on circulation, pricing, distribution and revenue decisions across retail, subscription and digital channels.
Why we start with discovery
Publishing and magazine circulation challenges are rarely caused by a single issue. What initially appears to be a pricing, distribution or sales problem is often a symptom of deeper commercial or operational factors.
We begin most engagements with a structured commercial discovery to analyse performance, pricing, channel mix and distribution efficiency before recommending solutions.
Discovery is a standalone, paid engagement designed to clarify priorities before any further work is scoped.
What our discovery covers
Circulation performance analysis
Pricing and margin analysis
Distribution and channel mix assessment
Identification of root causes
What you’ll receive
A clear summary of findings
Prioritised recommendations
Recommended next steps
Findings are prioritised and practical, not exhaustive
What happens after discovery
Following discovery, clients typically proceed into a defined project, a phased implementation plan or monthly retainer.