Reach your publishing goals with strategies that capture reader attention, grow sales revenue and magazine readership.

Magazine Publishing Strategy

Having a tailored strategy in place makes all the difference to the long-term success of your title.

  • Business reviews and strategic planning

  • Product assessments and market sizing

  • Magazine launch and implementation

  • Magazine import and export advice

  • Brand licensing pitches and projects

Circulation Sales Development

Circulation and distribution are the execution of the strategy, where your magazine meets the market.

  • Newsstand retail sales development

  • Retail brand representation

  • Magazine distribution expertise

  • Subscription acquisition and retention

  • Circulation management

Magazine Marketing

You’ve created the perfect magazine, now you need to pique the interest of your target reader audience.

  • Consumer Marketing, Point of Sale, Fixtures

  • Promotional Planning & Execution

  • Retail Trade Marketing

 

Insights and Analytics

Transform data into actionable insights and uncover real sales opportunities to drive your strategy.

  • Reporting and Dashboards

  • Business Analysis & Reviews

  • Competitor and gap analysis

  • Customer Mapping and Readership

  • Promotional Analysis and ROI

Business Improvement

Refine and improve business operations, increase efficiency and resolve other resource gaps.

  • Supplier Procurement

  • Cost Management Initiatives

  • Supply Chain Management

  • Leave Coverage Contracts

  • Training and Mentoring

Other Projects

If you have a project or other idea you’d like to explore please get in touch.