Australian Magazine Readership: Dec 2025 Roy Morgan Results

Roy Morgan has released its Australian magazine readership results for the 12 months to December 2025, showing the leading magazine categories and titles by print average issue readership. Roy Morgan defines these print estimates as average issue readership over a 12-month period. The figures represent the number or percentage of Australians who read or look into an average issue of a publication. Importantly, the print readership estimates do not include additional Australians who read publications digitally via web, mobile or app. Roy Morgan reports cross-platform reach separately, using a four-week estimate rather than print average issue readership.

Seven print magazine categories reached more than one million Australians

Seven magazine categories recorded print readership of more than one million people.

Food & Entertainment was the largest category, with readership of 6.296 million Australians, or 27.2% of the population. Home & Garden followed with 3.920 million readers, ahead of General Interest on 3.895 million.

The other categories above one million readers were Mass Women’s magazines at 2.370 million, Business, Financial & Airline magazines at 1.385 million, Health & Family magazines at 1.203 million and Motoring magazines at 1.079 million.

Better Homes and Gardens leads paid print magazines

Among paid magazines, Better Homes and Gardens was the most widely read, with print readership of 1.593 million.

It was followed by The Australian Women’s Weekly with 1.172 million and National Geographic with 1.001 million. These were the three paid magazines with more than one million print readers in the December 2025 results.

Other paid magazines in the top print readership rankings included House & Garden with 734,000 readers, Woman’s Day with 606,000 and Australian Geographic with 559,000.

Free supermarket magazines the largest individual print titles

The two most widely read magazines overall were free supermarket titles.

Coles Magazine recorded print readership of 4.386 million, ahead of Fresh Ideas with 4.118 million. Roy Morgan notes that a methodology revision in December 2024 means the figures for these titles are not directly comparable year on year.

Bunnings Magazine was the third most widely read free magazine, with a print readership of 1.735 million, followed by Open Road with 1.205 million.

Several categories recorded readership increases

Women’s Lifestyle magazines increased by 33.8% to 491,000 readers. Motoring magazines increased by 19.1% to 1.079 million. Sports magazines increased by 4.9% to 556,000. Computing, Gaming & Info Tech magazines increased by 10.6% to 296,000, while Men’s Lifestyle magazines increased by 71.7% to 75,000.

In the top 25 print magazine list, Roy Morgan reported that 11 of the top 25 increased readership over the last year. It also noted that this equates to 11 of the top 23 comparable titles once Coles Magazine and Fresh Ideas are excluded because of the December 2024 methodology revision.

Home & Garden shows broad title-level growth

Home & Garden magazines reached 3.920 million Australians, equal to 17.0% of the population.

Roy Morgan reported that 11 of the 13 magazines in the category increased print readership year on year.

The most widely read Home & Garden title was Bunnings Magazine, with 1.735 million readers. Among paid magazines in the category, Better Homes and Gardens was the leader with 1.593 million readers. Other titles in the category included House & Garden with 734,000 readers, Gardening Australia with 464,000, Home Beautiful with 400,000, Country Style with 306,000 and Vogue Living with 256,000.

Business, Financial & Airline magazines reached 1.385 million Australians

The Business, Financial & Airline category reached 1.385 million Australians, or 6.0% of the population.

Qantas Magazine was the largest title in the category, with print readership of 567,000 after an 8.0% increase.

Forbes Australia followed with 340,000 readers, up 21.6%, while Money Magazine reached 211,000 readers, up 14.9%.

Source

Roy Morgan

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Magazine Cross-Platform Audience: Dec 2025

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Australian Magazine Publishing Intelligence Report: Jan 2026